I’m an impact-driven design leader with over 10 years of experience building teams from scratch. Speaking of impact, I created a design team at a startup (Doddle) and led them through an acquisition.
Before transitioning to design, I studied business and had a career in Learning and Development. My leadership skills stem from that background.

THE IMPACT
+6
I acted as a change agent at Doddle, starting from the group to change the perception of design and creating a team of six people.
0 to 1
I have developed two new products from 0 to 1, beginning with discovery, design, and shipping. The parcel sorting app has enabled a partnership with FedEx.
Acquisition
The new products, the focus on design quality, and the obsession with customers are major contributors to Doddle’s valuation, which led to its acquisition by Blue Yonder.
More about me
My values as a leader
AGENCY
Empower people around them to strive for the best version of themselves.


purpose
Ensure that what I do impacts people and the world positively.
INCLUSION
Ensure everyone around feels a sense of belonging with people and work

Snaps from my travels
It may not be very original, but I absolutely love travelling. Give me a backpack, and I’m off to discover some natural wonders and meet like-minded people. I have taken some time off work in the past and traveled to 10 countries across 3 continents in 6 months. I enjoy a challenge!









